Home » News » Pokie losses up 45 per cent in Hume

Pokie losses up 45 per cent in Hume

Gamblers in Hume lost $104,550,477 to pokie machines in the 2021-22 financial year, a 45 per cent increase on the previous year.

The situation prompted a passionate discussion about the harm caused by electronic gaming machines (EGMs) at a council meeting on Monday, February 27.

Cr Sam Misho said he was astonished by the latest figures.

“I am astonished and very much concerned to say the least,” he said.

“Hume has ranked the fifth highest local government area for the electronic vending machine losses in Victoria … out of 79 local government areas.”

“We also refer to ourselves as having five of the most disadvantaged suburbs in Victoria.”

Cr Misho said these facts point to a correlation between a high concentration of EGMs and economic disadvantage.

Council’s plan to tackle the issue includes divesting EGMs on council owned or managed land in the next few years.

“This is probably the most significant method we can use because I guess we don’t have the financial power and the commitment when it comes to advertising,” he said, referring to Nielsen Research, which showed $287.2 million was spent on advertising in Australia in 2021 by the gambling industry.

With $388,663 lost per day to pokies in Hume, council is also pushing for the state government to introduce cashless gaming cards.

Cr Misho’s concern was echoed by Cr Jarrod Bell who said the statistics were heartbreaking.

Cr Bell said despite the COVID-19 induced downward trend in gambling losses, the current statistics were up to above pre-COVID levels.

“The COVID induced down trend [gave] us a moment of hope and moment of… possibility that things may be heading in a better direction,” Cr Bell said.

“But then you look at the most current figures and that uptick.”

Digital Editions


  • Walk to Work Day coming

    Walk to Work Day coming

    The Pedestrian Council of Australia has announced a new initiative for Walk to Work Day, partnering with the Black Dog Institute to highlight the mental…

More News

  • Who are these Australians?

    Who are these Australians?

    The iconic ‘Three Well-Known Australians’ has made its way to Melbourne’s west for a limited time. The work, painted by Martin Shaw in 1982, depicts three figures – a blue,…

  • Support Sweethearts for HeartKids

    Support Sweethearts for HeartKids

    Every day in Australia, eight babies are born with a childhood-onset heart disease (CoHD), and this February HeartKids is calling on Australians to help support these children and their families…

  • Power bill relief a bonus

    Power bill relief a bonus

    The state government used one of the hottest days in Victoria’s history to urge households to apply for its power saving bonus program before it ends on 31 March. Before…

  • Help for heart kids

    Help for heart kids

    Every day in Australia, eight babies are born with a childhood-onset heart disease (CoHD), and this February HeartKids is calling on Australians to help support these children and their families…

  • Slow down around schools

    Slow down around schools

    Purchase this photo from Pic Store: 206998 With Victorian students returning to school for Term 1 of 2026, police are reminding motorists to slow down and take extra care around…

  • Geislinger’s perfect timing

    Geislinger’s perfect timing

    One of Hume City Broncos new imports for the Big V women’s championship was sitting right under their nose. Maddi Geislinger joins the Broncos having played with Melbourne University in…

  • Tubes of survival

    Tubes of survival

    Purchase this photo from Pic Store: 532349 February 1-7 was Feeding Tube Awareness Week, which aims to increase the understanding of tube feeding. Jena Carr spoke with two women with…

  • Have your say on Wollert buses

    Have your say on Wollert buses

    The state government is calling on residents to have their say on changes to bus services in Wollert and Epping before development plans are finalised. Public and Active Transport Minister…

  • What your federal MPs are talking about

    What your federal MPs are talking about

    Federal politicians are used to the public and pundits scrutinising their every word, but now AI has joined the long list of watchdogs keeping tabs on our elected officials in…

  • Workshops to support rural landholders

    Workshops to support rural landholders

    Whittlesea council is launching a new agriculture workshop series to support rural landholders in the municipality. The six-part The Regenerative Agriculture for Rural Landholders workshop seriesaims to improve land management…