A Bundoora children’s charity has launched its annual campaign to collect new pyjamas, socks, jocks and singlets for kids who are going without.
The campaign runs for throughout March and there are a number of ways for the community to get involved.
Whether it be holding your own goods drive, ordering items online to be delivered to the warehouse or making a donation to support families in need, Big Group Hug is urging the community to come together to provide new underwear and sleepwear for children facing disadvantage.
Last year the not-for-profit Big Group Hug received 6400 items that have all been handed out to vulnerable children and their families.
Katherine Freiberg, who is co-ordinating the PJs Jocks and Socks campaign, said that this year the charity is looking to top that amount with a goal to collect 10,000 items.
“Only one week into the campaign and we already have 20 goods drive registrations, from individuals and families to workplaces small and large, schools and local councils,” she said.
“Of these, nine organisations have generously volunteered to be public donation drop off points and we’ve already made a great start to the 10,000 item goal with over 400 singlets coming in from one donor alone.
“But the need is great, so we’re calling upon the community to get on board, because every child deserves love and dignity.”