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Pickle for Purpose tackles childhood poverty

Workplaces are being encouraged to swap their keyboards for paddles next month as Big Group Hug lead pickle for purpose – an initiative to tackle rising rates of childhood poverty.

The charity event has been planned to raise vital funds for children and families experiencing poverty, blending the newly-crazed pickleball sport with a corporate challenge which encourages teams from all around to step onto the court for a day of friendly competition, food, music, and prizes.

About 100 participants are expected to take part across the morning and afternoon sessions on Friday 7 November.

The grassroots children’s charity is powered by the support of over 400 volunteers who work to provide essential items to those struggling due to poverty.

Funds raised by the event will go towards supplying cots, clothing, prams, toys and nappies to children up to the ages of 16.

Big Group Hug’s chief impact and partnerships officer Kelli Browne said pickleball is the perfect sport to get people involved.

“It’s the perfect mix of fun, movement and laughter – it’s one of the fastest growing sports in Australia,” she said.

“It’s humbling to see so many people wanting to give back in a hands-on, joyful way.”

The day has drawn strong support from local businesses, with the Country Women’s Association getting involved to bake treats and make pickles for players.

“There’s something very special about the generosity of spirit and support by so many people in the community and business,” Ms Browne said.

“It’s such a joy to share a game I love while helping shine a light on the incredible work of Big Group Hug. Bringing people together in this way is a powerful reminder of how sport can unite us, and it’s a wonderful opportunity to engage corporates and organisations in supporting vulnerable children and families who need us most.”

To take part, visit: https://pickleballforpurpose.org.au/.

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