It’s all here in Whittlesea

City of Whittlesea administrator Chris Eddy with three of the 'It’s All Here' business champions, Nicola from Charlie Horse Toy Store, Bryce from BK Finance and Vanessa from Ness Cakes (Supplied).

The City of Whittlesea has launched a buy local incentives program offering 25 per cent back on eligible purchases across the municipality as part of a campaign to support local businesses. From June 1, locals can claim money back on certain transactions when they’ve spent at least $50 at a City of Whittlesea business.

The $150,000 program is part of the council’s It’s All Here campaign, encouraging locals to get out and explore Whittlesea and support local businesses.

Administrator Chris Eddy said he hoped the program would inspire the community to think local when looking for goods and services.

“We are home to approximately 18,000 businesses in the City of Whittlesea. The past two years have been challenging and the $150,000 incentive program will help give back to the community and support business locally,” he said.

The program is showcasing eight local business heroes who are championing the message to buy local.

Amore Cheese owner Giorgio moved his business to Thomastown to be closer to home and said he felt “supported by the locals and local businesses, it’s like a big family to me”.

Ness Cakes baker and owner, Vanessa grew up in Whittlesea and said supporting local businesses “helps to put food on the table and a roof over my kids’ heads. It is my job and I wouldn’t want to do anything else”.

Charlie Horse Toy store owner Nicola started her business in a spare room in her house before opening a shop in Whittlesea.

“There is so much support in Whittlesea. I wouldn’t want to move the store anywhere else,” she said.

Gia Pilates owner Georgia said she was “terribly humbled” by the “love and support” shown by her Doreen customers and plans on opening a second pilates studio in Mill Park later this year.

“Movement looks different for everyone, and it doesn’t matter if yours is different from the next person. With Gia, I wanted to create an inclusive space for the community here in the City of Whittlesea, where we celebrate and embrace our differences.”

Eco-Green Garden Care owner Stuart started his business in 2018. He has a passion for the environment and for creating a zero-emissions enterprise in Epping.

“Creating a sustainable business has always been a passion of mine… it’s reassuring to see customers make the choice of supporting a local sustainable business as a way of looking out for their kids and the community.”

BK Finance’s Bryce started his business in 2007 in Bundoora and has lived in the municipality his whole life.

“There are days that I don’t need to leave the City of Whittlesea as it’s all here,” he said.

Details: www.whittlesea.vic.gov.au/itsallhere.