Max Westwood
Underworks will donate 30,000 essential clothing items to vulnerable Australians this year.
This initiative comes as alarming figures reveal tens of thousands experiencing homelessness each night this winter, with cold weather posing life-threatening risks for those without warm clothing.
Foodbank Victoria and Underworks in Broadmeadows other charity partners—Thread Together, The Salvation Army, and The Good Box—will distribute the donations.
These efforts are part of the I Give A Sock 2024 program, which provides essential clothing items such as socks, underwear, and thermal underlayers to Australians in need.
With more than 7,000 people sleeping rough in Australia, the risk of illness and even hypothermia remains high.
The donations from Underworks aim to mitigate these risks and provide much-needed relief to those experiencing homelessness this winter.
Underworks CEO Sam Todaro said the importance of warm clothing should not be overlooked, especially over the colder months.
“Cold temperatures can be life-threatening, and those sleeping rough are particularly at risk of developing significant health issues,” he said.
“Warm clothes help to provide insulation and retain body heat, but they also help protect against harsh weather conditions.
“We know this from working with various charity partners and want to support those who need it most.”
Underworks has sold hundreds of millions of pairs of socks around the world while helping the community in need.
It has made more than $1 million worth of charitable donations and donates to over 10 charity partners every year.
Details: underworks.com.au